paul martin
1 min readJan 27, 2020

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Re: PS

Medium is like the two halls for the BETT exhibition. The stars one, with carpet and bright lights for Google and other majors, and the second for the poorer, smaller and hungrier such as the Health/Safety and Wellbeing market segment. It is worth contrasting, in answer to Graham Brown-Martin 's publication profile issue: How you grab the attention of potential customers at such platforms/events, let us consider a few approaches for the former:

Discovery Education: Their staff were out there, indeed the booth was empty as the blue shirted were roaming nearby isles chugging their wares.

Google just waited on their stand for the people to come.

Hidden in plain sight sat individuals eg utalk - where one nice person sat watching the world go by. And another: Michael Rosen sat signing books, Donald Trump pen in hand, on a back wall

Without access to Medium's Analytics it is hard to discover the success rate of the equivalent (indeed whether its a decent analogy). Has going to a paid model improved the readership of certain article segments; I pay for a Medium subscription but read less. Indeed un-starred articles stand out in the list of today's suggested reads. Graham's article comes in the third category of reputable singles - I discovered it by persistent searching, he interacted and .... here am I fellow surfer writing, though not the same as having my attendance badge scanned

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